Hi, I am Ayushi!

I’m a Designer and Strategist passionate about creating thoughtful solutions at the intersection of digital and physical experiences, with the goal of empowering people, businesses, and the planet.

Collection of logos representing various educational and corporate projects, including Pratt Institute, Uncommon Goods, Designt, Philips Healthcare, NYU Tandon, and Grid Dynamics, with descriptions of associated roles and organizations.

Touchtree: Product redesign for a touch object decision tree

User Experience, User Interface Design, Research

Philips X Gates Foundation: AI for Maternal Healthcare

Design research and strategy, User Experience design, Service Design

Rethinking the baby clothing business strategy for a startup in India

Design research and strategy, Business design, Branding

Designit: Reimagining the Wellness Industry post-pandemic

UX research, Strategy, Visual Design, Illustration, Branding